Concept site: an independent redesign of greatermyrtlebeachcollaborative.com, not published by or affiliated with the Greater Myrtle Beach Collaborative. Facts and news articles are reproduced from greatermyrtlebeachcollaborative.com; all other imagery is AI-generated. Official site: greatermyrtlebeachcollaborative.com (opens in a new tab)

Stronger Together.Greater Myrtle Beach.

Uniting business, tourism, and community leadership to drive economic growth and shape the future of our region.

Get involvedWatch the Collaborative’s video (opens in a new tab)

Background video: AI-generated

One Organization. Greater Impact.

The Greater Myrtle Beach Collaborative brings together the Myrtle Beach Area Chamber of Commerce (opens in a new tab), Visit Myrtle Beach (opens in a new tab), and Partnership Grand Strand (opens in a new tab) under a shared vision for regional success. By aligning strategy, leadership, and resources, we work as one to strengthen our economy, support local businesses, and move the entire Grand Strand forward.

Learn more about the Collaborative

Greater Myrtle Beach Collaborative logo
  • Myrtle Beach Area Chamber of Commerce logo (opens in a new tab)Myrtle Beach Area Chamber of CommerceBusiness advocacy, membership services and community engagement
  • Visit Myrtle Beach logo (opens in a new tab)Visit Myrtle BeachTourism marketing, destination promotion, convention sales and sports tourism
  • Partnership Grand Strand logo (opens in a new tab)Partnership Grand StrandEconomic vitality, talent and business recruitment
  • Tourism Works for the Grand Strand logo (opens in a new tab)Tourism Works for the Grand Strandtourismworksforthegrandstrand.com
  • Grand Strand Young Professionals logo (opens in a new tab)Grand Strand Young ProfessionalsLeadership and professional development programs under the Myrtle Beach Area Chamber
  • Leadership Grand Strand logo (opens in a new tab)Leadership Grand StrandLeadership and professional development programs under the Myrtle Beach Area Chamber
  • MB heart logo
The Collaborative’s family of brands, from the graphic on its official home page. Hover or tab to a logo for its role; each link opens that organization’s own site. Logos belong to their owners.

The Collaborative’s launch announcement of April 16, 2026 names these five parts; their roles above are quoted from it. Drawing them as the five bands of the logo’s horizon is this concept’s device.

Built to Move The Region Forward.

We exist to strengthen the Greater Myrtle Beach region through aligned leadership, shared strategy, and meaningful collaboration.

  • Creating Connections

    Bringing together businesses, leaders, and partners to build relationships that drive real opportunity.

  • Advocacy in Action

    Championing policies and initiatives that support business growth and strengthen our regional economy.

  • Leadership & Development

    Equipping professionals with the tools, training, and experiences to grow and lead in our community.

  • Economic Growth Engine

    Driving tourism, business investment, and strategic initiatives that fuel long-term prosperity.

  • Regional Alignment

    Connecting organizations under a shared vision to move Greater Myrtle Beach forward together.

  • Community Conversations

    Our programs foster listening, learning and engagement, turning community insight into action.

Moving Forward. Together.

Illustration: a resort beach and towers as the sun goes down and the windows light up

Golden hour to blue hour: the Collaborative in its own words

  1. Our Mission

    We unite and align leaders and businesses of the Myrtle Beach region to drive community success.

  2. Who we are

    …more than 4,000 members, volunteers, board members, and community leaders working together to move the region forward.

  3. Our approach

    Simply put: we’re working smarter, together.

  4. Our Vision

    The Myrtle Beach region is nationally recognized as a vibrant, thriving, and prosperous community.

  5. The Greater Myrtle Beach Collaborative

    Moving Forward. Together.

AI-generated film. Scroll to set the sun.

Turning Ideas Into Action

From advocacy and leadership development to regional initiatives and signature events — this is where collaboration becomes results. Here are some of the programs making a difference in our community:

Illustration: an empty boardroom with a long oak table and morning light through tall windowsAI-generated illustration Leadership Grand StrandA premier leadership development program that equips professionals with the insight, connections, and skills to lead the Grand Strand. Illustration: a community forum seen from the back of a hall, one person standing to ask a questionAI-generated illustration Collaborate2031A countywide strategic initiative aligning leaders, organizations, and priorities to drive long-term economic prosperity and quality of life. Illustration: young professionals talking on a rooftop terrace above the ocean at golden hourAI-generated illustration Grand Strand Young ProfessionalsA network for emerging leaders under age 40 to connect, grow professionally, and get involved in shaping the future of the Grand Strand region. Illustration: volunteers with mesh bags and litter grabbers on a beach in morning lightAI-generated illustration Keep Myrtle Beach BeautifulA community-driven effort focused on enhancing the cleanliness, appearance, and environmental health of the Myrtle Beach area. Illustration: tables of wrapped holiday gifts and new bicycles in a warm community hallAI-generated illustration Substitutes For SantaA holiday program that provides gifts and support to local families in need, ensuring every child experiences the joy of the season. Illustration: sea oat seed heads backlit by a rising sun over the oceanAI-generated illustration Birdies at The BeachDetails are on the event’s official page. Illustration: an outdoor oyster roast at dusk beside a salt marsh, under strings of warm lightsAI-generated illustration Shuckin’ The Strand Oyster RoastAnnual fundraising event hosted by GSYP raises money for Substitutes for Santa while celebrating coastal culture. Illustration: a small-town main street of brick storefronts with colorful awnings and palmettosAI-generated illustration Chamber Ambassador ProgramA group of engaged business leaders who support member connections, enhance engagement, and serve as advocates for the Chamber. Illustration: a ballroom full of round tables facing a warmly lit stage at a women’s conferenceAI-generated illustration Ignite Women’s ConferenceAn annual event that empowers women through inspiration, professional development, and meaningful connections. Illustration: a golf green at dawn under a live oak draped in Spanish moss, mist on the fairwayAI-generated illustration OneFlight Myrtle Beach ClassicAnnual PGA event which generates economic impact for the region and media exposure for ‘The Golf Capital of The World’. Illustration: an empty, elegant hall set with cocktail tables for an evening receptionAI-generated illustration Legislative ReceptionAdvocacy event for S.C. state legislature members, local businesses and regional leaders to interact held annually in Columbia. Illustration: a morning business workshop, small tables of attendees facing a presenterAI-generated illustration Chamber AccessEducational opportunities and networking sessions for business leaders and Chamber of Commerce members to learn how to grow and lead.

Progress doesn’t just happen. It takes people.

The Greater Myrtle Beach Collaborative is driven by more than 4,000 members, volunteers, board members, and community leaders working together to move the region forward. From business owners and educators to elected officials and industry partners, this network represents a diverse cross-section of the Grand Strand—bringing insight, leadership, and real-world experience to everything we do.

Built on a genuine love for the region, our work is driven by people who care deeply about this place and the community that calls it home. That passion shows up in how we collaborate, how we plan for the future, and how we hold ourselves to the highest standards every day.

Our Leadership

  • Matt Pivarnik

    Chief Executive Officer

    Greater Myrtle Beach Collaborative

  • Stuart Butler

    President

    Visit Myrtle Beach

  • Jimmy Gray

    President

    Myrtle Beach Area Chamber of Commerce

  • BJ Beaver

    Executive Director

    Partnership Grand Strand

  • Lori Heafner

    2026 Chair

    Greater Myrtle Beach Collaborative Board of Directors

  • Mayur Jeram

    2026 Chair-Elect

    Greater Myrtle Beach Collaborative Board of Directors

  • Matt Klugman

    2026 Chair

    Visit Myrtle Beach Advisory Board

  • Mark Lazarus

    2026 Chair

    Myrtle Beach Area Chamber of Commerce Advisory Board

Meet the leadership team

News & Announcements

All news

Be Part of What’s Next!

The future of Greater Myrtle Beach is being built through collaboration. Whether you’re a business leader, community organization, or partner, getting involved means having a seat at the table and helping shape what comes next.

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